This isn’t a one and done certificate...

Your Certified GURU status expires after 12 months, because email marketing NEVER stands still.

What worked last year might be dead today. What got you certified before may not keep you ahead now.

Certified GURU proves you know email marketing today and helps keep your knowledge fresh! And if you want to stay certified, you’ve got to stay ahead.

Keeping it active (and upgrading to GOLD status) is FREE and easy!

  • Step 1
    Attend GURU Conference

    Attend the world’s largest online (and FREE) email marketing event, packed with huge industry names, top experts, and the latest & greatest strategies that are shaping the future of email marketing.

    *To re-certify you need to tune into 3 core sessions, handpicked to cover the biggest shifts, must-know updates, and newest practices in email marketing.

  • Step 2
    Recertification Quiz

    Just a quick quiz to prove you’re staying sharp and applying what you’ve learned at Guru Conference. It also helps you show how you're continuing your professional development.

  • Step 3
    Be Recertified

    No matter what level you were before, you’ll automatically level up to Gold Certified GURU. This recertification will last for another 12 months!

Why Recertify?

  • Gold Certified GURU Status. The next-level credential that flexes your expertise and proves you’re always ahead of the game within the industry

  • Exclusive Access to GURU Conference Recordings. We NEVER give these away, except to YOU.

  • Bonus Content & Priority Access. Recertified members get it first, from new bonus content to Ask Me Anything sessions with email experts.

  • Keep Your Certification LinkedIn-Worthy. Don’t let your certification expire, keep your badge active and show the world you know email marketing.

  • Be Industry Recognized. Stand out. Get noticed. Be the email marketing go-to in your company and open up new opportunities in your career.

What Happens if I Don't Recertify?

  • Your Certified GURU badge & certificate will expire

  • You’ll lose access to exclusive GURU perks

  • No Certified GURU status