Ready to conquer the email marketing game?

Our aim is to educate the world about email marketing. By becoming a Certified GURU Email Specialist, you will stand out as an expert in your field.

  • Access to become a Certified GURU - FOR FREE!!!

  • Be globally recognised as a email specialist in the industry!

  • Gain a certificate to improve your career prospects

Here's the deal:

  • **Limited VIP spots** are up for grabs – so you can be first in line for this exclusive certification.

  • Get industry-approved credentials that’ll make your LinkedIn profile POP.

  • Show off your CERTIFIED GURU badge and let the world know you're an email marketing pro.

  • Boost your career, land your dream job, and become the go‑to expert in email marketing.

Meet the Creators of Certified GURU

Meet Beth O'Malley, Jay Schwedelson, and Andrew Kordek – three industry leaders with 64 years combined of experience.

They’ve done it all – from sending millions of emails to building smarter strategies for some of the biggest names out there!

They’ve seen the struggles marketers face today, with not enough information out there to learn evolved email marketing and the struggle of trying to be an everything marketer.

That’s why they developed the Certified GURU Program – to give you the practical, foundational skills you need to crush it in email marketing.

Beth O’Malley

Program Director

Beth O'Malley is the Founder of Astral and an award-winning email marketing expert.

Named a Top 24 Marketer to Follow, Beth has trained thousands of marketers and developed multiple courses that have shaped the future of email marketing. Under her leadership, Astral was awarded Best Full-Service Email Marketing Agency 2024 and recognized as a Top Global Business Award Winner in the Advertising & Marketing category for two consecutive years.

With a track record of generating over £9 million in additional revenue from email in just 18 months, Beth is a true industry leader who’s challenging the boundaries of email marketing.

Jay Schwedelson

Strategic Advisor

Jay Schwedelson is one of the top marketing experts in the U.S., known for sharing the latest, research-backed strategies. As Founder of SubjectLine.com, he has tested over 15 million subject lines, helping businesses improve their email marketing.

He also leads GURU Media Hub, which hosts the world’s largest email marketing event, attracting over 50,000 attendees annually. Through his agency, Outcome Media, Jay and his team execute over 40,000 campaigns annually for leading global brands.

Andrew Kordek

Strategic Advisor

Andrew Kordek has over 24 years of experience in the email marketing industry. He currently serves as a fractional strategist for iPost, an email service provider, and is the founder of a new type of email consultancy called Email Nucleus. In the past, Andrew was the Co-Founder and Chief Strategist of Trendline Interactive, which was one of the world's largest independent email agencies. He has held client-side positions at Groupon, Sears, and Quest Software, where he was responsible for all the email programs.